Unlock your health tech marketing potential.
Strategise, optimise, and maximise ROI.
Cutting through the noise: to gain traction for your innovation.
Health tech is a vibrant sector. But with thousands of suppliers showcasing their solutions, you need the right help to get noticed in the market.
How we help: amplifying your message.
Whether you are promoting a new product or innovation, shouting about the impact your customers have achieved with your tech, or demonstrating how you can solve healthcare market challenges; we can help you to stand out.
Campaigning for health tech for decades:
Join customers across health tech who know Highland Marketing for its deep understanding of their market. We can position you and do it well.
Why choose Highland Marketing.
We are trusted by some of the best-known innovators in health tech, from established brands through to scale-ups with ground-breaking solutions. Find out more about some of the work we have done to campaign for health tech.

Coordinate My Care and the impact of thought-leadership campaigns
Services provided: content creation, media management, messaging, PR

From concept to coverage: the launch of an open source NHS solution
Services provided: branding, business support, digital design, messaging, PR, product launches, social media

“You need the right partner…”: amplifying webinar impact
Services provided: content creation, event support, market research and analysis, sales acceleration, social media, video, webinar support

Patientrack makes a splash in Scotland
Services provided: event support, PR, public affairs

Educating, inspiring and informing: CSC EMEA’s proactive PR approach to achieve market growth
Services provided: analyst relations, pan-EMEA support, PR

Navigating a successful marketing campaign with the Silicon Cup
Services provided: database and contact development and cleaning, social media, strategy, website support

Talking sales acceleration and PR with Fenner Pearson from Meantime
Services provided: content creation, PR, sales acceleration

How Highland Marketing helped ANCILE Solutions to break into the UK health tech market
Services provided: content creation, media management, messaging, product launches, sales acceleration, social media, website support, written word

How C2-Ai raised national awareness for impact on NHS waiting lists
Services provided: content creation, marketing, media management, media placement, media relations, messaging, positioning, PR, proactive press office, product launches, thought leadership

New Zealand health software company builds brand awareness in the UK
Services provided: content creation, media management, positioning, proactive press office, written word

Health tech marketing delivering impact: How VR-EP successfully launched virtual reality to enhance paramedic education
Services provided: branding, business support, content creation, digital design, marketing, messaging, product launches, sales acceleration, social media, strategy, video, website support

Empowering patients with digital care plans: a collaborative success with NHS Coordinate My Care
Services provided: content creation, media management, messaging, proactive press office, video
Health tech marketing trends.
Insights from our team to help you plan for success as you shout about your health tech innovation.

Maximising outcomes with agency and in-house synergy

Balancing in-house vs. marketing agency efforts

How to create a winning marketing strategy for health tech companies in the UK

Establishing your voice: steps to become a health tech thought leader

Mastering the art of B2B marketing strategy: a comprehensive guide
