Unlock your health tech marketing potential.
Strategise, optimise, and maximise ROI.
Cutting through the noise: to gain traction for your innovation.
Health tech is a vibrant sector. But with thousands of suppliers showcasing their solutions, you need the right help to get noticed in the market.
How we help: amplifying your message.
Whether you are promoting a new product or innovation, shouting about the impact your customers have achieved with your tech, or demonstrating how you can solve healthcare market challenges; we can help you to stand out.
Campaigning for health tech for decades:
Join customers across health tech who know Highland Marketing for its deep understanding of their market. We can position you and do it well.
Why choose Highland Marketing.
We are trusted by some of the best-known innovators in health tech, from established brands through to scale-ups with ground-breaking solutions. Find out more about some of the work we have done to campaign for health tech.

End-to-end product launch against the clock
Services provided: business support, PR, product launches, social media, website support

Overcoming NHS market entry challenges: Parsek’s inspiring journey
Services provided: content creation, database and contact development and cleaning, event support, media relations, messaging, sales acceleration, thought leadership, webinar support

A bespoke webinar drives sales leads for ANCILE Solutions’ UK launch of its uPerform platform for healthcare
Services provided: content creation, digital design, live drawing, social media

How Alcidion found its market in the UK for a new kind of health tech
Services provided: advisory, media management, messaging, PR, thought leadership, webinar support

From concept to coverage: the launch of an open source NHS solution
Services provided: branding, business support, digital design, messaging, PR, product launches, social media

Engaging trust: Liverpool’s answer to technology uptake
Services provided: branding, content creation, digital design, PR, website support, written word

How C2-Ai raised national awareness for impact on NHS waiting lists
Services provided: content creation, marketing, media management, media placement, media relations, messaging, positioning, PR, proactive press office, product launches, thought leadership

Talking PR with Katy Brooks from Orion Health
Services provided: content creation, media management, PR, proactive press office

Patientrack makes a splash in Scotland
Services provided: event support, PR, public affairs

NHS & public sector sales acceleration success for mobile applications solutions provider
Services provided: sales acceleration

Talking sales acceleration and PR with Fenner Pearson from Meantime
Services provided: content creation, PR, sales acceleration

Educating, inspiring and informing: CSC EMEA’s proactive PR approach to achieve market growth
Services provided: analyst relations, pan-EMEA support, PR
Health tech marketing trends.
Insights from our team to help you plan for success as you shout about your health tech innovation.

Maximising outcomes with agency and in-house synergy

Top strategies your health tech marketing agency should implement

Thriving in health tech: unleashing the power of the 6 Ps of marketing

Securing the health tech profession of the future

The power of video marketing for health tech
