Highland Marketing to share healthcare marketing insight at supplier event

Highland Marketing is to present its views on what the future holds for the NHS at Binley’s upcoming healthcare marketing event.

Marketing leads from healthcare suppliers will learn how they can adapt their marketing activities to meet the changing needs of the health service at ‘A surround-sound approach to NHS marketing’, being held in Birmingham in April 2015.

Highland Marketing founder Mark Venables and Senior communications manager Rob Benson will also outline what makes for good healthcare marketing communication in the first session of the day.

Other healthcare marketing companies will also be sharing their thoughts on taking an integrated approach to marketing to a cash strapped NHS.

The power of video marketing for health tech
Stabilising the NHS – it’s going to take a lot more than AI
Get it right, but get it done
Guest interview: Dr Jane Brightman
Getting it right – Positioning